Loyalty Program Terms & Conditions

Welcome to Elula Society, our way of rewarding you for shopping with us! By joining, you agree to the following terms:

Membership & Tiers

  • Tiers: Member, Insider, Collector, Icon.
  • Everyone starts as a Member, with opportunities to move up by shopping and engaging with us.
  • Tier status is reviewed every 12 months. If your spend level isn’t maintained, your tier will adjust to the level that matches your activity over the past year.

Earning Points

  • Earn 1 point for every $1 spent on eligible products.
  • Icon members earn 2 points per $1 spent.
  • Points can also be earned through bonus activities such as birthdays, sign-up, referrals, and social engagement (as offered by Elula Home).

Redeeming Points

  • 100 points = $5 off your purchase.
  • Points can be redeemed on all products excluding gift cards, sale items, and shipping.
  • Points cannot be exchanged for cash.

Expiry & Activity

  • Points expire after 12 months of no account activity.
  • Tier progress is recalculated annually, based on spend in the past 12 months.

General Conditions

  • Points are linked to your personal account and cannot be transferred between members.
  • Fraudulent activity (including creating multiple accounts) will result in removal from the program.
  • Elula Society is only valid for residents of Australia.
  • Elula Home reserves the right to modify or end the program at any time.

By participating in Elula Society, you agree to these Terms & Conditions.